Questionnaire Research Proposal Example | Topics and Well Written Essays - 1000 words

Questionnaire - query Proposal ExampleComplimentary mealsVII. Special price promotionsVIII. Extending special privileges to immediate family membersIX. Any other entertain specify ___________________________________________7. How are the loyalty programmes designed for the corporate segmentFlat rateLinked to meretriciousnessRewards on accumulated pointsAny other, cheer specify ______________________________________9. Which features in your opinion, attract maximum guests and justify the hotels expenses in making such an offer10. What is the objective of your loyalty programmeI. Decrease price sensitivity (Is in that location an effort on part of your hotel to persuade customers to try new offers, pay premium prices, and/or map the hotel for increasingly diverse services so that they resist cheaper offers by competing hotels)II. Serve as a defending measure to cope with competition (since other hotels offer such programmes, your hotel needs to offer too)III. Increase bear out and attract new customers (encourage word of mouth support and endorsement)IV. Ensure repeat usage V. Any other, please specify_______________________________11. How do you manage your loyalty programmesI. Use of CRM (Customer relationship management) (any specific software)_______________II. III. Feedback formsIV. V. In house software which is apply for bookings and managing guest stayVI. VII. Any other, please specify_______________________________VIII. 12. How do you identify a loyal customer in the retail segment-when he arrives at your hotel- so that he is serviced accordingly (What is the delivery mechanism)I. With a loyalty bank note II. Internal records 13. In which way, if at all, do you involve your employees in the loyalty programmes especially staff from maintain and F&B, who may interact... 20. In your opinion are loyalty programmes essential for loyal customers to exist If yes why, if no why not (especially in light of the argument that that excellent service and sa tisfaction among guests is considered by many an(prenominal) researchers as enough to maintain loyalty)